UK broadband speed ad rules to be revamped

UK broadband speed ad rules to be revamped
 

UK broadband companies are to be made to change the way they advertise their internet speeds.
The Advertising Standards Authority says current descriptions of speeds "up to" a certain amount are confusing and will be changed in 2017.
However, the UK watchdog has yet to decide how they will be replaced.
Digital Minister Matt Hancock said he was "delighted" by the move because the current adverts were "incredibly misleading".
The announcement comes just over a fortnight after internet providers were ordered to make other changes to their adverts, to make monthly... read more

 
17 November 2016 in Business, Views: 69
Source: BBC
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