The Apprentice: Series launch down 900,000 viewers
The new series of The Apprentice opened with 900,000 fewer viewers than last year's launch, overnight ratings show.
Thursday evening's opening episode on BBC One attracted an average of 5.5 million viewers, a 26.3% share of the available viewing audience.
The launch of last year's series attracted an average of 6.4 million.
The show, which sees Lord Sugar hunt for a new business idea to invest in, has moved from Wednesday to Thursday nights this year.
It was still the evening's most-watched programme, narrowly beating Emmerdale on ITV, which attracted 5.4 million to the first of its two... read more
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