Premier League 'agrees major deal for Chinese TV rights'

Premier League 'agrees major deal for Chinese TV rights'
 

The Premier League has agreed a major new deal for its TV rights in China, which could be worth up to $700m (£560m), according to several reports.
The three-year deal with Chinese video streaming service PPTV, part of retail giant Suning, is set to be the league's biggest-ever overseas broadcast sale.
It would be worth about ten times more than the league's current TV rights deal in China.
The Premier League has yet to confirm the deal.
Chinese retailer Suning is already invested in European football after it bought a controlling stake in Italian club Inter Milan in June.
China's President... read more

 
17 November 2016 in Business, Views: 63
Source: BBC
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