Online electricals retailer AO World swings to £6million loss but heads into Christmas season with 'momentum'



Online-only electrical retailer AO World swung to a half-year loss but claimed it is going into the crucial Christmas shopping season with 'improved momentum'.
The company, which sells items ranging from washing machines to gaming consoles, posted a loss of £6.3million for the six months to the end of September, compared to a £1.5million profit last year.
AO World said this was mostly down to increased spending on UK marketing in the first quarter as well as investments to help scale up and expand its European business.
It also reiterated that a fall in consumer confidence following Brexit... read more

 
21 November 2017 in Business, Views: 47
Source: Daily Mail
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