Now a smile is no longer priceless: Mastercard to allow European customers to pay using a SELFIE
According to the long-running advertising campaign for MasterCard, there are some things money can't buy – such as putting a smile on someone's face.
But now it seems the credit card company may finally be putting a price on the grin that can light up a person's face.
The company is rolling out new technology in Europe that allows customers to authorise payments with selfies.
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HOW SELFIE PAY WORKS When making online payments Mastercard customers will be asked to use a live video of their face or their fingerprint to authorise transactions.
It will replace the need to... read more
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