It’s the mixer thing: Coca-Cola’s stirring relationship with booze

It’s the mixer thing: Coca-Cola’s stirring relationship with booze
 

Coca-Cola may have originally been marketed as a “temperance drink”, but the company’s recent announcement of a shochu-based alcopop for the Japanese market isn’t its first foray into the world of intoxicants. Most of us know it once contained cocaine – indeed, the Coca-Cola Company is still supplied by the only business allowed to import coca leaves into the United States, which extracts the active ingredient for medical use before they’re turned into cola syrup.
Coke is already, of course, a popular mixer – more, I’ve always assumed, for the way its strong, sugary flavour masks the taste... read more

 
7 March 2018 in Lifestyle, Views: 42
Source: Guardian
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