Hungry travellers provide sales lift at WH Smith
High street stalwart WH Smith has notched up its strongest annual sales gains for 14 years as it was boosted by solid demand across its travel sites.
During the year to the end of August, the chain sold more than ten million meal deals, helping drive a 4 per cent hike in like-for-like sales at the travel division, which operates outlets in airports and railway stations.
This helped to offset a 2 per cent dip in comparable sales across the group’s high street branches and left overall group sales up 1 per cent on a like-for-like basis, or 3 per cent in total – its best growth since 2002.
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