Drama 'not appealing' to black and Asian viewers

Drama 'not appealing' to black and Asian viewers
 

Popular dramas such as Call the Midwife and Silent Witness are not a draw for audiences from ethnic minorities, research suggests.
Sitcoms too do not appeal to black and Asian people as much as white viewers.
"Members of minority ethnic groups do not identify themselves in many of our most-watched narratives," said David Graham, of TV analysts Attentional.
Its research also found that minorities "have less to get excited about from mainstream channels" such as BBC One.
Viewing preferences among different groups were deduced using viewing data from the first six months of... read more

 
13 October 2016 in Art & Culture, Views: 33
Source: BBC
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